I used to frequent Namaste Asian Deli in Burlington and Winooski, Vermont so often that I began to know the owner of the business. However, I can't for the life of me remember the man's name or exact story on how he came to the United States, but I can remember the times he would come out from the back to show me his collection of metal tee shirts. Why? No idea. The same can be said about this project: Why did I take the time to forcefully rebrand his business? No idea.